Smithsonian Gardens Giving Menu

Fundraising Brochure Design

Brochure design for the Smithsonian Gardens in collaboration with Smithsonian Institution Exhibits and their development office.

The goal in this project was to connect and engage with potential donors for programs such as the Orchids Collection and the Internship Program. The piece needed to be informational and feel inspirational. It was important to accurately showcase orchid species and collections.

The final design solution incorporated a vibrant photo composition of a variety of orchids, trees, and flowers to illustrate the idea of a lush garden. While the rich colors bring in energy, the overlapping folds of the brochure generate interest as when you walk through a diverse garden.